As a big supporter of the Movember movement, we loved what Bridgestone are doing with Bridgestone Bros decorating a cool 70’s VW Camper van with a huge mustache and embarking on an epic road trip in search of the greatest, bushiest mustaches in Europe. What a trip!
The campaign centres around an epic road trip through Europe by two Bridgstone Bros. The dynamic duo are set to travel in their vintage VW campervan from the Handlebar Club in London to the World Beard & Moustache Championships in Stuttgart. The documentary will form 5 episodes, with 1 episode posted on a dedicated website (www.beeneverywhere.eu) each week during Movember. The website is a dedicated space for the Bridgestone community to find out more information about the brand and its campaigns. The site encourages fans and customers to get involved by hosting interactive films, tips, information and competitions.
To support this worthwhile cause, check out the adventures of the Bridgestone Bros at www.beeneverywhere.eu
Jake Rønsholt, General Manager Corporate & Brand Communications at Bridgestone, said:
Also check out the video here:
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