Last month OSV Ltd compiled an interesting report on the UK’s most searched for car brands of 2015 so far. This month, OSV have taken the report one step further and matched the results with the UK’s best selling cars from the start of the year. Are the most searched for car brands the best selling? Read on to find out.
When you read the list of the top ten best selling cars it will be easy to understand why these cars are the UK’s best sellers. Each have their own fan base, but they also have a few common traits. Generally, all the cars in the list are considered reliable and are competitively priced. But is reliable and cheap what the UK internet user searches for?
According to figures released by the Society of Motor Manufacturers and Traders (SMMT), we’ve run down the best selling cars of the year so far.
Ford Fiesta
Why?
The Ford Fiesta has dominated the UK Car market for as long back as we can remember and it’s no surprise why. The Ford Fiesta is great to drive, it’s comfortable, handles well, stylish inside and out and there are some great deals available. What’s not to love?
How does it compare to our most searched car brands list?
Ford dominated our most searched car brands list so this result comes as no surprise.
Vauxhall Corsa
Why?
Ford’s biggest rival Vauxhall comes in at second. Like the Fiesta, the Vauxhall Corsa is well priced, spacious and has a range of engines to suit every type of driver. But does this mean Vauxhall are Ford’s biggest competitor when it comes to Google?
How does it compare to our most searched car brands list?
This result is one of the most surprising of the whole report. Vauxhall, who are Ford’s closest competitor in best selling cars is nowhere near them when it came to most searched car brands. Vauxhall found themselves in 4th position but does this mean car enthusiasts are losing interest in the brand? Only time will tell.
Ford Focus
Why?
Safety is one of the main selling points of the Ford Focus. In at number three, and the second Ford entry, the Focus is considered to have the best handling, it’s refined and has low C02 emissions.
How does it compare to our most searched car brands list?
As mentioned above, Ford dominated the search list, so we’re not surprised to see more than one car in the best selling list.
Nissan Qashqai
Why?
Considered one of the most practical small SUV’s, the Qashqai is reliable, smart, economically friendly and extremely refined. What more could you ask for?
How does it compare to our most searched car brands list?
The Nissan brand didn’t make it in our top 5 list which may come as a surprise to many considering the Qashqai is so high on the bestsellers list. Nissan came in at 6th and was narrowly pushed out of the top 5 by Mercedes.
Volkswagen Golf
Why?
Comfortable and an enjoyable drive, the reliable golf comes in at number 5. With it’s modern and practical build and strong resale values, Golfs are a popular choice for a number of car buyers – but are they popular with UK internet users?
How does it compare to our most searched car brands list?
Volkswagen barely made the top 20 let alone the top 5, they came in at an unbelievable 17th. Maybe it’s because people feel they know the brand inside and out or maybe they’re losing interest. It will be interesting to see if they retain their position throughout the year.
Audi A3
Why?
The beautiful Audi A3 is the 6th best selling car of the year so far. Surprising? We think not! Audi have struck the right balance between comfort and control with the A3 and with some great Audi A3 lease deals on offer, this is a perfect choice for many drivers.
How does it compare to our most searched car brands list?
Audi landed the impressive third spot in the most searched for car brands list and as a brand, they’ve gone from strength to strength. They have a strong following and a beautiful range so it’s no surprise they made both lists. If the A3 was slightly cheaper then maybe it would be higher on the bestsellers list, but with a slightly more premium price tag we think they should be happy with their position.
Mercedes-Benz C Class
Why?
This seriously classy car is one of the most desired by women, it also makes a very popular company car. Here at OSV we’ve a range of great Mercedes lease deals which are always really popular so we’re delighted to see the C Class in the list.
How does it compare to our most searched car list?
Mercedes just made the list by landing in at number 5. The luxury car brand are often in the news so it’s no surprise that they are searched for and purchased on a regular basis.
They’ve also recently shown off their driverless car which has made headlines across the globe. If driverless cars become more talked about maybe Mercedes will rise to an even higher position.
Volkswagen Polo
Why?
It will come as no surprise to many that another Volkswagen makes the top 10. The VW Polo is competitively priced, comfortable to drive and has a plush inside cabin.
How does it compare to our most searched car brands list?
As we already mentioned Volkswagen not being higher on the most searched car brands list, will come as a huge surprise to many. Maybe next time we do this they’ll be higher on the searched list or lower on the bestsellers. Watch this space.
Fiat 500
Why?
With it’s unusual design, cheap price and safe reputation, the Fiat 500 is in at number 9. This supermini is the perfect car for a variety of drivers.
How does it compare to our most searched car brands list?
Fiat, like Volkswagen, placed fairly low on the most searched car brands list, coming in at number 16. Unlike Volkswagen, we weren’t too surprised with Fiat’s position. With a trusted and well known range, it just goes to show that people aren’t necessarily searching for cars they’re going to buy.
Vauxhall Astra
Why?
Our second Vauxhall in the list and in the tenth spot is the Astra. With its great looks, smooth ride and secure handling, this car is a perfect choice for many. But many will be surprised that the Astra is only in 10th position. Usually the Astra is a lot higher in the bestsellers list so it will be interesting to watch where this places by the end of the year.
How does it compare to our most searched car brands list?
With the Astra falling to number 10, this could explain why Vauxhall are only at number 4 in the most searched list. Are the car brand losing its following? Only time can tell.
Finally, it may be interesting to note that BMW are the only car brand that was featured in the most searched list to be excluded from the best sellers top ten. With its premium price tag, it doesn’t take a genius to figure out why. But what car do you think would be on the top sellers list if money wasn’t an option?
About OSV Ltd
OSV are the UK’s best independent vehicle supply professionals, providing every funding method imaginable. Trading since 1997, we have the experience to provide our customers with the highest level of service and are proud to be members of the British Vehicle Rental and Leasing Association.
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